The Strategic Independent
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However, in addition to the above context – that app design project might also exist within a variety of people contexts:
Every project exists in multiple overlapping contexts – here’s some of the types of context to look for:
Your work likely overlaps at least partly with all of these ideas – but also depending on your specific work you might have different contexts and add more nuance. The key idea is that at every layer of context there are new kinds of work – and by reaching for associated layers of context you can get involved in new kinds of work that are associated with and grounded in the thing you know but also a slight stretch. Imagine a 12-month client retainer with the strategic work in green and the implementation in blue:
You can see that (roughly) the total amount of work is constant but there is a phase shift from strategy at the beginning to mostly execution & implementation (stewardship) and then a hard shift back into strategic work.
Source: tomcritchlow.com