Developers don’t want to show gameplay at E3 anymore
Watch Dogs was an early subject of YouTube videos that juxtaposed demo footage with finished games to suggest a graphical downgrade had taken place, and that players had therefore been shortchanged. And in the case of Watch Dogs, making that notorious E3 demo forced the team to lock down the look and feel of the game. “A lot of developers don’t like to do E3 demos, because they take a lot of time and production,” animation director Colin Graham once told me for a PCGamesN interview.
Source: www.vg247.com