Freshly Squeezed: The Truth About Orange Juice in Boxes

More precisely, it’s the season of the Florida Valencia, considered the “Cadillac of oranges” within the orange juice industry for its deep orange color, high juice content and rich orange flavor. The leading orange juice companies such as Tropicana (owned by PepsiCo), Minute Maid and Simply Orange (owned by Coca-Cola), and Florida’s Natural tell us many stories about orange juice: it’s natural, it’s pure and simple, it’s squeezed from oranges grown on pristine looking trees in Florida. The rest of the year, whether you buy Minute Maid’s “from concentrate,” or Tropicana’s “not from concentrate,” you’re drinking a mixture of Florida juice, some or all of which has been stored from previous seasons, and juice shipped from Brazil, which conveniently grows oranges when Florida doesn’t.

Source: civileats.com