FB plans to pass your photos to advertisers, make users the stars of online ads

FB plans to pass your photos to advertisers, make users the stars of online ads

Facebook has developed a plan to turn its users into the stars of advertising campaigns through new technology which can automatically scan people’s photographs and identify which products are featured in them. The company would then pass those images to the brands, which would turn them into adverts for other Facebook users to see. One example given in the patent filing is a Facebook user uploading a photograph of a party in which they are pictured holding a bottle of Grey Goose vodka.

Source: www.telegraph.co.uk