Create a Crisis, Capture a Unicorn
It’s unicorn season and the money is gushing on Wall Street. Unicorns like Lyft are sold to investors in initial public offerings of stock (also known as I.P.O.s), enabling insiders to make a ton of money. Disrupting established industries seems to be the way to go: Even children know that Lyft and Uber have disrupted taxi service and Airbnb has disrupted hotels.
Source: www.nytimes.com