Someone Stole My Startup Idea: They Raised Money with My Slides? (2009)
I remember presenting our ideas for Marketing Automation to one VP of Marketing in a large Silicon Valley company. After talking to tons of customers and almost as many VC’s, we got Epiphany funded as a company that was going to automate Marketing Departments. We announced the next day, positioned as a player in a much larger and broader market with new positioning, strategy and customers.
Source: steveblank.com