Liquid Death sells water to tech bros who are too cool for alcohol

Liquid Death, which runs about 10 cents per ounce (just a little more than big seller Dasani) also makes sustainability claims of a sort (#DeathtoPlastic), asserting that cans contain 20 times more recycled material than plastic bottles. So just how subversive and radical can Liquid Death’s tallboy aluminum cans be? Cessario aims to offer a water brand that speaks to “straight edge” punks who are completely sober.

Source: www.thegazette.com