It’s Time to Break Up Facebook

And unlike Vine, Snapchat wasn’t interfacing with the Facebook ecosystem; there was no obvious way to handicap the company or shut it out. Investors realize that if a company gets traction, Facebook will copy its innovations, shut it down or acquire it for a relatively modest sum. Facebook also collects data from partner companies and apps, without most users knowing about it, according to testing by The Wall Street Journal.

Source: www.nytimes.com