Can Antitrust Law Rein in Facebook’s Data-Mining Profit Machine?
Levels of user privacy weren’t only relevant to Facebook’s market entry; they were at the crux of the Facebook-user bargain from 2004 through 2014. Almost simultaneous with Google’s exit, Facebook announced (also in June of 2014) that it would begin to track users’ behavior on websites and apps across the Internet and use the data gleaned from such surveillance to target and influence consumers. But after Facebook further locked in the market, it revoked users’ ability to vote on privacy changes.
Source: www.ineteconomics.org