Different ways to build a $100M business (2014)

If you’re an eCommerce business you might be able to acquire one million customers using paid marketing, but it requires huge amounts of funding.Most SaaS companies that target small businesses charge something around $50-100 per month, so their ARPA per year is around $1k. Why we have a strong focus on rabbit hunting SaaS companies nonetheless is something for another post.If you’re a deer hunter and want to acquire 10,000 customers paying you $10k per year each, most of the rabbit hunting tactics still apply. This can work very well and we’re very excited about these types of businesses, but to successfully execute this strategy, SaaS founders with a product/tech/marketing DNA usually have to bring in an experienced VP of Sales who has built an inside sales organization before.Like it or not, most of the biggest SaaS companies derive most of their revenues from selling expensive subscriptions to large enterprises.

Source: christophjanz.blogspot.com