Microsoft Is Winning the Techlash

The Axios-Harris Poll 100 survey found that companies untouched by scandal — including Microsoft — prospered in the eyes of consumers, while those companies most heavily affected by privacy-related scandals faced the steepest erosion in trust. Between the lines: Microsoft has opted for a steady, methodical approach to thorny issues around consumer data, user-generated content, AI ethics and inequality produced by the industry’s massive success. Nadella and Smith, who have both worked at Microsoft for more than 25 years and lived through the antitrust battle, have a unique relationship in that they each drive crucial strategic areas: Nadella is focused primarily on product and business growth while Smith spearheads policy, legal issues and public affairs.

Source: www.axios.com